Brand & Marketing Design

Ray White

Ray White

Ray White

Project overview

Brand and marketing design for Ray White Sunnybank Hills real estate, creating digital and print assets for property marketing and social media campaigns. Work focused on template-driven design systems that maintained brand consistency while enabling rapid content production across multiple property listings and markets.

Tool

Adobe Photoshop · Illustrator · InDesign

Role

Graphic Designer

Challenge

Ray White required high-volume content production across social media and print while maintaining brand consistency. The design team needed efficient template systems that delivered professional quality at scale.

What I did

01

Digital Design

Designed social media content for Ray White Sunnybank Hill's Instagram and Facebook channels. Created templates for property showcases, market updates, and promotional posts that maintained brand consistency while allowing for quick customisation.

02

Print Design

Created print collateral templates maintaining Ray White's brand standards across property marketing materials. Designed flexible layouts for flyers, brochures, and signage that upheld professional quality while enabling efficient production across hundreds of property listings.

Reflection

Working in high-volume, template-driven design refined my understanding of scalable brand systems. The challenge was creating templates flexible enough for diverse content needs while maintaining visual consistency and brand integrity. This work strengthened my skills in building design systems that balance efficiency with quality.

"The life of a designer is a life of fight: fight against the ugliness."

Massimo Vignelli

CONTACT ME

bonniexu61@gmail.com

+61 432 698 976

All right reserved © Bonnie Xu 2025

"The life of a designer is a life of fight: fight against the ugliness."

Massimo Vignelli

CONTACT ME

bonniexu61@gmail.com

+61 432 698 976

All right reserved © Bonnie Xu 2025

"The life of a designer is a life of fight: fight against the ugliness."

Massimo Vignelli

CONTACT ME

bonniexu61@gmail.com

+61 432 698 976

All right reserved © Bonnie Xu 2025